The Downtown Albany Business Improvement District (BID) is accepting proposals for creative services to implement a marketing campaign. The purpose of this RFP is to provide a fair evaluation for all candidates and to provide the candidates with the evaluation criteria against which they will be judged.
After extensive focus group research, the BID launched a redesigned website and updated Downtown Albany logo in early 2011. Internally, work has continued cultivating a brand architecture while developing ideas and language that best represents the brand of Downtown Albany. Learn more.